Staffing Ability

Marketing manager

Job Description

Advertising, marketing, public relations and e-business managers plan, organize, direct, control and evaluate the activities of establishments and departments involved in commercial, industrial and e-business advertising, marketing and public relations.

 

Overview

Languages

English

Education

  • Bachelor’s degree
  • or equivalent experience

Experience

5 years or more

Work setting

  • Relocation costs not covered by employer
  • Willing to relocate
  • Rural area
  • Business

Budgetary responsibility

  • $100,001 – $500,000

Responsibilities

Tasks

  • Develop promotional materials
  • Market business services
  • Plan and control budget and expenditures
  • Write and edit press releases, newsletter and communications materials
  • Assist in product development and direct and evaluate the marketing strategies of establishments
  • Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
  • Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
  • Act as spokesperson for an organization
  • Answer written and oral inquiries
  • Assist in the preparation of brochures, reports, newsletters and other material
  • Co-ordinate special publicity events and promotions
  • Develop, implement and evaluate communication strategies and programs
  • Gather, research and prepare communications material

Supervision

  • Staff in various areas of responsibility

Experience and specialization

Type of experience

  • Sales and marketing

Area of specialization

  • Marketing

Additional information

Own tools/equipment

  • Cellular phone
  • Computer

Personal suitability

  • Excellent oral communication
  • Excellent written communication
  • Organized
  • Dependability
  • Reliability
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